Book Launch

Step into a world crafted with passion, imagination, and purpose.

Where Mass Media Meets Personalisation

As pioneers of Innovative Media in India and a category leader, we extensively promote our Personalized Media Vehicles among various demographic profiles - be it competing or non-competing media owners, current and potential clients, Media Watchers, Influencers, Government entities and various Media forums.

We at Axis My India Ltd., genuinely believe that our Media enables Marketers & Brand Owners as well as State and National ministries to overcome the limitations of Mass Media and deliver accountable, measurable and guaranteed media reach at a cost-effective rate.

Axis has been proliferating the efficacy of the media and continues its commitment to providing maximum reach for all brands & services.

img1
img1
India’s foremost Pollster, Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

A provocative, entertaining and enlightening journey – in how and why Indians choose their leaders

The book encapsulates the various effects of political, economic, technological and social aspects on the common man and how it in-turn effects their voting psychology. I am hopeful that the book would leave its readers a lot more knowledgeable and insightful on the dynamics surrounding polling in our beloved country. Pradeep Gupta, CMD, Axis My India

Watch Our Story

Discover how we create impactful solutions and help brands grow.


Cyrus Says- Cyrus Broacha w/ Pradeep Gupta

Nidhi Razdan Interview – In a rendezvous with the acclaimed journalist Nidhi Razdan, the writers’ expound the unique aspects of their work

ET article – Do big election rallies matter?

Money Control - Communal campaigns and crowded rallies don’t win you elections: Pradeep Gupta, CMD Axis My India

TOI - Indian elections : The dynamics at work

TOI - Why are political dynasties on the decline in India?

Grand Tamsha - Pradeep Gupta on What Makes the Indian Voter Tick

Hindustan Times - What do Indian voters want? -ट मीन्स’ पुस्तक लाँच

The Scroll - How do India’s voters really take their decisions now? Pollster Pradeep Gupta reveals his findings

The Print – Crowds at rallies don’t mean victory and have no bearing on how voters will vote

Bloomberg Quint - Book Excerpt: Why Economic ‘Mood’ Doesn’t Swing Votes In India

The News String - Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

India Unicorn - Pradeep Gupta launches new book ‘How India Votes: And What It Means’

IndiaeducationDiary.com - India’s foremost Pollster, Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

Business News India - India’s foremost Pollster, Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

Samachar- ‘How India Votes: And What It Means’: Captures insightful journeys to understand how voters choose their leaders

Maharashtra Lokmanch - निवडणूक विश्लेषक प्रदीप गुप्ता यांचे ‘हाउ इंडिया व्होट्स : अँड व्हॉट इट मीन्स’ पुस्तक लाँच

Buzz News - India’s foremost Pollster, Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

NRI News 24X7 - India’s foremost Pollster, Pradeep Gupta launches his new book ‘How India Votes: And What It Means’

Pradeep Gupta Interview with IIM Calcutta