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On Ground Activation

India being an Agrarian Society, over 70% of India lives in the villages. There are a little over 600,000 villages in India.


AXIS MY INDIA offers an innovative media platform that aims to bring brands to the last mile village at every corner of India. The platform facilitates two-way communication, large format audio/video screening (6’ x 8’), rural market research, Mobile Van branding, On-ground interactive activation and sampling with assured measurability & tracking. Facilitating one of the most unique Public-Private-Partnership in media industry


The possibilities are endless. Whether it is market intelligence, or direct access to consumers, or implementing governmental plans. AXIS MY INDIA can guarantee access to millions of Rural households with dedicated resources and teams across villages.


We Connect India to Build India. This is a Nation Building Project.