WHAT WE DO?
Measure and monitor current content preferences across media touchpoints.
HOW WE DO IT?
Unmatched depth & reliability. A combination of face to face & telephonic interviews across 100+ markets.
WHAT THIS MEANS FOR YOU?
Helps to understand the content preference habits of audiences in detail across varied traditional & new media touchpoints, which can help deliver sharper relevant content & gauge future preferences.
Measure – Preference, Likeability, Relatedness & future content desire
TELEVISION
OTT
CINEMA